The top five most popular herbs are Basil, Chives, Oregano, Parsley, and Thyme
Herbs have several benefits that customers are looking for: Flavor, Visual Appeal, Value, Romance (menu marketability) and Indulgence (enhanced customer satisfaction from enjoying the world’s finest flavors)
The herb quantity in recipes can best be increased by first doubling the amount of herbs as the recipe doubles. After that, for each multiple of the original recipe, add only half the original amount
Herbs can be defined as plant leaves, seeds and stems – with a notably lower volatile oil content than spices
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